Making your hiring post work

Small businesses find a lot of staff through their own followers, who already know and like the place. A hiring post spreads further than a job board, because followers share it with friends who are looking.

What to write on it

  • We're Hiring as the headline, then the roles you need.
  • Whether the jobs are full or part time, and a deadline if there is one.
  • How to apply, such as sending a message or visiting a link in your bio.

One tip

Ask your team to share it from their own accounts. Staff referrals bring in people who already know what working there is like, and they tend to stay longer.

What you get

  • Made at 1080 × 1350 px.
  • A PNG at the exact size the platform shows.
  • Social posts come in 1080 × 1350, 1080 × 1080 and a 1000 × 1500 Pinterest pin.
  • Two AI designs from your words, logo and colours; preview free, $3.99 for the one you keep.
What should a hiring post on Instagram say?
The roles, the hours, what makes the place good to work at, and how to apply.
What size is the hiring post?
It is 1080 × 1350 pixels, the 4:5 format that shows largest in the feed.