Making your sale post work

A sale post has seconds to stop a scroll. Shops use it to announce flash sales, seasonal discounts and clear-outs, and the ones that work put the number front and centre and give a short deadline.

What to write on it

  • The discount as the headline, such as 30% off everything.
  • How long it lasts, and when it ends; 24 hours creates more urgency than this week.
  • Where to shop, usually the link in your bio or your store's address.

One tip

Post the same sale as a story too, and pin the feed post to the top of your profile until the sale ends. When it is over, post a thank-you, so the next sale is trusted to end when you say.

What you get

  • Made at 1080 × 1350 px.
  • A PNG at the exact size the platform shows.
  • Social posts come in 1080 × 1350, 1080 × 1080 and a 1000 × 1500 Pinterest pin.
  • Two AI designs from your words, logo and colours; preview free, $3.99 for the one you keep.
What size is the sale post?
It is 1080 × 1350 pixels, the tall 4:5 feed format.
Can I make matching sale stories?
Yes. Make a story design with the same words and colours and it will look like part of the same campaign.